Organic visibility with business purpose # SEO consultant in Barcelona Positioning that attracts people who can buy. Not vanity rankings: architecture, performance and content with commercial intent. Technical SEO · Architecture · Content · Local SEO · Ecommerce · International · GEO / AI · Linkbuilding · Migrations · Amazon SEO · ASO Brands from across my career. Across different teams, projects and career stages. Including before SANTACONCHA. Codorníu · Nestlé · Ferrer · Sanofi · Mateco · Sportium · Synlab · Holmes Place · Optimus · Sotheby's · Mary Kay · Windoor · Balvi · Comics Barcelona · Training Park · Chromessence · Copytop · Nautilus · Barberan · Aelca · Fincas Forcadell · La Vostra Llar · Next Destinium · Cushman & Wakefield · Nuñez i Navarro · Masvoz · Aventura Nautica · Wolf Barcelona · Neynor · Pierre et Vacances · Instituto Marqués · Alma Medical Imaging · Grupo Constant · Deletedoc · Giconmes · Ilsotec · MGS · Fidia Pharma · Processus · ISEP · Shargo · Canaletas · Xarxa Homes · Triviere Partners · Novasonix · Barcelonesa · Subastanomics · IMO Grupo Miranza · Nexus Energia · Venca · Mudinmar · FunPlus · Native Commerce · Mudanzas Arboleda · Alemobil · Clinivet · ESDI · HiSpeedSim · Grupo Guzman · Logistica ILS · MaikaiPets · Maldonado · Maqel · Masvoltios · Sateliot · Styx Motor Approach ## SEO with business sense. At SANTACONCHA, SEO starts with a business question: which searches can bring real opportunities? Adding visits is not enough; we need to understand their intent and prepare the website to convert them. ### A foundation to build on. Technical foundations, architecture, content and authority, in that order. Crawling and indexing, one intent per page, useful content and relevant links. With design and development on the same team, findings can become implemented work. ### Be where people search. The scope goes beyond a Google search. It includes local, ecommerce and international SEO, migrations, GEO for AI assistants, Amazon SEO and ASO. Reporting helps decide what we do next, rather than accumulate charts. From judgement to practical work - Search intent - A prepared website - Business opportunities Results ## Results with a project and context. Organic search, content and migrations: projects tied to SEO work. SEO · Contents ×4 ### Sportium Organic traffic without advertising investment Project result SEO · Four years ×7 ### Mateco Cumulative organic traffic over four years Project result SEO · Migration +30% ### Universidad ISEP SEO traffic after restructuring and migrating two domains Project result [All cases at SANTACONCHA](https://santaconcha.com/) What I cover ## Services and deliverables. ### Technical foundations and architecture - Technical and content SEO audits - Crawling, indexing, rendering and log analysis - Architecture, search intent and internal linking - WPO, Core Web Vitals and structured data ### Content and authority - SEO content and editorial calendars - Linkbuilding, digital PR and linkable assets - Backlink profile reviews - Online reputation and brand mentions ### Markets and catalogues - Local SEO, business profiles and multi-location projects - Ecommerce SEO: categories, facets and product pages - International SEO: structure, hreflang and content per market - SEO migrations: inventory, redirects and monitoring ### New places to search - GEO: content and entity preparation for AI assistants - Amazon SEO: keywords, listings, A+ content and reviews within platform rules - ASO on the App Store and Google Play - Reporting on traffic, conversion and business priorities Method ## How I work. Understand what is needed, decide how to get there and take care of every step of execution. - ### Analyse I analyse the need, the starting point and the available data to understand what needs to be solved. - ### Propose I propose an action plan to reach the desired objective, with priorities, resources and a clear way to measure progress. - ### Execute I execute with care, monitoring the rollout and its evolution so we can adjust what is needed without losing sight of the objective. Frequently asked questions ## Before you write. Do you do freelance SEO or work with a team? I lead marketing at SANTACONCHA. I can step in myself on leadership/audit, or bring in content, development and ads when the project needs it. Do you work on local SEO in Barcelona and the surrounding area? Yes. Local SEO, multi-location and expansion into other markets when the operation can support it. Do you work on ecommerce SEO, international SEO and migrations? Yes. The scope includes ecommerce categories and product pages, architecture and content for each market, and SEO migrations. Search intent and the technical starting point are reviewed first; changes are then prioritised and their implementation monitored. Also ## Other marketing services. [PPC / Ads ### Google Ads and Meta Ads specialist in Barcelona Google Ads and Social Ads with structure, creative work and measurement through to the sale. Every channel has a role; every investment needs an objective.View page](/en/services/google-ads-meta-ads/)[Analytics & CRO ### Web analytics and CRO in Barcelona From loose data to a decision. No decorative dashboards: clean tracking, clear funnels and tests that change the result.View page](/en/services/analitica-cro/)[Leadership ### Digital marketing leadership in Barcelona Complete plans, not one-off executions. Priorities, budget and a narrative that connects acquisition with sales.View page](/en/services/direccion-de-marketing/) ## Does this match what you have on the table? [Start a conversation→](/en/contacto/)[All areas→](/en/services/)